
BAGSTER – DNA / Waste Management Service
Disrupting The Dumpster Industry
The Bagster executive team had the vision to change how people and contractors approach large-scale cleanup projects. They needed a strategy to launch it nationwide cost-effectively with loads of flexibility to react to different local markets and regulations.
FOCUS: Be the GO-TO waste management system for small to medium-scale projects
LOGO
SEEING IS BELIEVING

- Launch an Educate + Inform video campaign
- Built for speed (377 (3 to 4 second) interchangeable clips – Produce 60-90 second scripts with VO
- Produce interchangeable broadcast-quality graphics
LAUNCH STRATEGY
SHOOT EVERYTHING

- Launch an Educate + Inform video campaign
- Built for speed (377 (3 to 4 second) interchangeable clips
- Produce 60-90 second scripts with VO
- Produce interchangeable broadcast-quality graphics
ASSET STRATEGY
BUILT FOR SPEED

- Launch an Educate + Inform video campaign
- Built for speed (377 (3 to 4 second) interchangeable clips
- Produce 60-90 second scripts with VO
- Produce interchangeable broadcast-quality graphics
BAGSTER / Brand Strategy / Product Launch Strategy / Video Campaign
Launch BAGSTER nationwide. Shoot 377 (3 to 4 second) clips demonstrating what the bag could actually do over 3 days.
Seeing is believing. We had a strategy to show everything you could put in a Bagster to launch BAGSTER Nationwide. Building trust with contractors meant shooting everything.
LEARN MORE ABOUT GESTALT’S VIDEO PRODUCTION STRATEGIES.


BAGSTER – Digital Asset Library Strategy
Our Digital Assets Library Strategy saved WM millions of dollars in production time, talent fees, and media buys.
By having a plan, the digital assets we shot in the first month are still used 15 years later. Investing in a sound strategy leads to flexibility and long-term savings. In this case, $ Millions.
LEARN MORE ABOUT GESTALT’S VIDEO PRODUCTION STRATEGIES.





BAGSTER – Videos Produced
From idea/concept/script/production/distribution/gathering data, and measuring reach, GESTALT will lead all facets of the final production and digital asset management.
- Broadcast quality commercials for traditional media
- Support Our Troops Sponsored Videos
- Employee Training videos
- Contractor “Why Bagster” videos
- Contractor “Demonstration” videos
- Consumer “Why Bagtser?” videos
- Consumer “Demonstration” videos
- Sponsorship videos
- Sales videos
- Tradeshow Looping videos
- Corporate videos
- Presentation system videos
- Safety videos